At the heart of the Art Wednesday brand are three values:

•    Simplifying:
The intellectualisation of the art world bugs us. That’s why we simplify it for everybody in London to understand. Using wit and humour to poke fun at the clever clogs sometimes too.

•    Inspiring:
We create content that influences people to go and buy and create more things for themselves.

•    Connecting:
We know that London’s creative community are always looking to connect with heroes, people and companies that share their interests, beliefs and values. That’s why we’re always looking for new ways to connect people together.